uber earnings call q2
As a reminder, our core platform contribution margin as a percentage of core platform ANR and demonstrates the margin that we generate as the direct expenses related to our Ridesharing and Uber Eats businesses but does not include indirect unallocated R&D and G&A expenses including ATG and other technology programs and our Other Bets segments.Our core platform contribution margin in Q2 was 8% as a percentage of ANR.
Following prepared remarks today, we will open the call to questions.Thanks, Kent. What we found is, as you can see from the take rate improvement, this is 2 quarters in a row where you're seeing very, very substantial take rate improvement on the Eats side.
Or is that something more longer term given the complexity to do that?Yes. And based on kind of the history of how Uber grew up, Uber was very decentralized from a local base of businesses essentially, business leaders and city leaders who were their own CEOs. [Operator Instructions] Your first question comes from the line of Justin Post with Bank of America Merrill Lynch.Thank you for taking my question. And the decentralization that served us very, very well early on in our development as a company, to some extent, hurt us is as we think about how we tune our marketing teams for the next five years. We're already experimenting in high-capacity vehicles, for example, Uber Bus, Uber Van, to kind of take sharing from two or three people on the back seat to 10 people in a van, which we think benefits riders. Particularly, it has to do with drivers and couriers. That said, if you look at our trip growth on a year-on-year basis, trip growth was 37% Q3 of '18; 37%, Q4; 36%, Q1; 35%, Q2, so it's just, at these kinds of scale, it's rare to find this kind of growth. Operator, next question, please.Your next question comes from the line of Ron Josey with JMP Securities.Great. Or any specifics there would be great. So if you look at London, for example, we have a clean air plan and a plan to actually fund electrifying our fleet, which is obviously great for the environment. If you look at our business in New York, it's pretty healthy and it continues to grow. Dara, you've been involved with a variety of Internet businesses over the course of your career. And I think India, what's great about India is we have a local team there. Two questions. About Us One is there's always spend that is kind of on the inefficient side of incrementality. Germany is another great market for us. The competitive environment and our position in the ridesharing space continues to be stable to improve. Obviously, we don't share any personal data for riders but sharing aggregated traffic data that will allow cities to design more effectively for the next five years in a smarter, better way. G&A decreased to 14% from 15% of ANR and decreased to 2.8% from 3.3% of gross bookings in the second quarter of last year, but we continue to invest in the systems and infrastructure needed to be a public company we are seeing leveraged across our platform. Italy is an area where we haven't really developed a big business there. In July, we've put in place a more centralized structure for our global marketing team in an effort to quickly and efficiently build a more consistent external brand narrative across audiences, products and regions. Categories Earnings, LATEST. The problem is that we are growing fastest in areas of the city where you've got consumers who can afford significantly higher prices and the price increases that we have had to put forward in the city, while areas like East New York or Wakefield, Bronx or Central Harlem are not growing because consumers there can't afford the increases in prices, and as a result, we're making kind of mobility unavailable to them.So I think anyone who thinks that the changes that -- who tells you that the changes in New York City are good is full of malarkey frankly. Thanks Michael. I'm even slightly happier now that SoftBank is a partner of ours because a partner that's global, that has that much capital is someone that you want to have with you. We are now in dialogue with multiple transit operators, and we have a transit product that's live that is actually feeding demand into public transit, which we think is, again, a good thing for us.It's a good thing for the city, and it's certainly a great thing for public transit as well. Additional disclosures regarding these non-GAAP measures including a reconciliation of GAAP to non-GAAP measures is included in the press release, supplemental slides and on filings with our -- the SEC, each of which is posted to investor.uber.com.I'll remind you that these numbers are unaudited and may be subject to change. I think there's a fair amount of work being done at the city and local government level around the world to understand, I guess, the effect that mobility platforms are having on broader transportation in those cities. Could you maybe characterize some of the aspects of what makes Eats a good business in a certain market? About Us Nelson, correct me if I'm wrong.I think, listen, on the take rate, we don't want to get into particulars as far as market by market.
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